Freshness is important for news, so we recrawl all News Sitemaps frequently. The News Sitemaps XML definition lets you specify a publication date and time for each article to help us process fresh articles in timely fashion. You can also specify keywords for each article to inform the placement of the articles into sections on Google News.
If your English-language news site is currently included in Google News, the news features are automatically enabled in webmaster tools; just add the site to your account. Here's how the new summary page will look:
You will only have the news features enabled if your site is currently included in Google News. If it's not, you can request inclusion.
In most cases, you should add the site for the hostname under which you publish your articles. For example, if you publish your articles at URLs such as http://www.example.com/business/article123.html, you should add the site http://www.example.com/. Exception: If your site is within a hosting site, you should add the site for your homepage, e.g., http://members.tripod.com/mynewssite/. If you publish articles under multiple hostnames, you should add a site for each of them.
You must verify your site to enable the news features.
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